Tour America & Drive America
Led the art direction and full visual development of Tour America & Drive America brochures, creating cohesive systems that turned complex itineraries into clear, engaging travel experiences. Delivered brand forward publications that strengthened ATI's core product lines. The version shown includes a later typeface update, while the original visual foundation was developed in my initial redesign.
Company
AmericanTours International, LLC
About
Tour America & Drive America are ATI's flagship brochure programs, presenting curated escorted and self‑drive travel experiences across the United States and Canada. Each brochure serves as a key sales and planning tool for international travelers exploring North America’s most iconic routes and destinations.
Role
Senior Graphic Designer & Art Direction
Scope Of Work
Visual identity, art direction, editorial design, and production.
